The Divine Word College of Calapan, Oriental Mindoro, held its 4th Business Summit on February 3, 2017 at the DWCC Gymnasium. Over 600 Business Management and Hospitality Management students participated in the event, to learn more about social entrepreneurship and innovation. In relation to the event’s theme, “Social Entpreneurship: Paving the Way for Millennium Supremacy,” a lineup of resource speakers were invited to speak about topics such as media, ethics and entrepreneurial responsibility.
Pocholo “The VoiceMaster” Gonzales was invited to talk about the role of media in promoting social entrepreneurship. As a Go Negosyo Angelpreneur and a Youth Entrepreneurship advocate, Pocholo shared his experience in building what he calls “passion-driven businesses”. He started by sharing the story of how as early as the age of seven, he discovered his skills and passion for voice acting, and found himself pursuing the craft almost a decade after when he won a contest in DZMM. He also talked about his extensive experience in Broadcast Media, not only as a broadcaster and radio drama artist in DZMM, but also as the founder of the largest Youth Media organization in the country, the Voice of the Youth Network.
Pocholo talked about how radio broadcasting enabled him to spread his advocacy for youth empowerment, and how it opened the doors for him to get into the world of voice acting. He also talked about the challenges and frustrations he met in the industry, until he built his own voiceover services company, Creativoices Productions. Pocholo also shared how his frustrations fueled his passion for the craft, and led him to build the first and only voice acting school in the Philippines.
Pocholo transitioned to talk about the importance of the voice, and how it is the most valuable instrument that we have as human beings. He set himself as the perfect example as someone who has maximized his voice not only to share his talent, but to also motivate and empower others to do the same. He then encouraged the participants to find their own voice – a.k.a. their PURPOSE – so that they can live a fulfilling life and not be stuck in a viscious cycle of working day in and day out just to earn money.
This discussion about finding one’s purpose was Pocholo’s segue to share his topic which he calls “8 to be GREAT” – or the 8 qualities that lead a person to become great. According to Pocholo, everyone should not only aim for happiness but also for greatness, to leave the world better than how we found it. He talked about having passion, availability, attitude of sharing and gratitude, and courage in order be able to build a business that will not only make money, but also make meaning.